When thinking of copyright, think creative original works. Here is a list of some of the things that can be copyright protected: songs plays books movies photographs jewelry sculptures paintings choreography software html code, etc. And don’t think it has to be a major work - marketing materials, advertising copy and cartoons are also protectable. No judgment is made about the literary or artistic quality of the work! Things that cannot be copyright protected: ideas methods processes titles names short phrases lists ingredients However, the expression of an idea, method or process may be protectable by a patent (more below), or the name or short phrase may qualify for trademark protection. Copyright protection exists automatically from the time you put your ...

A trademark is your brand. A registered trademark is one that is registered with the trademark office. A trademark is why and how people find or decide to use you or your products or services instead of those of others. You are dealing with a trademark when you are talking about people knowing where the product or service they are looking for or purchasing comes from. It is what can be referred to in marketing as the “know, like and trust” factor. A trademark is broadly defined as a word, name, slogan, symbol or design used to identify or distinguish goods or ...